My passion for coffee drove me to select roasted coffee beans as my hypothetical product. Coffee's rich aroma, unique flavors, and the ritual of brewing it embody my love for this beverage. Offering quality beans would share my coffee enthusiasm and elevate others' brewing experiences. I was given a design brief: Choose any three keywords, discussed in class and submit a set of designs that show the product packaging of a hypothetical product of your choice. Keep in mind that you only have one hour.

A hypothetical Japanese brand that specialises in artisanal roasted coffee, meticulously sourced from global origins. Coffee is a beverage that has the potential to bring people together, so that they can have a good time, endless conversations and great memories. I was also inspired by the timeless beauty of the Meiji era, and hence, the name was birthed.

The design culture in 1960s Japan was marked by a fusion of traditional craftsmanship and modern innovation. Influenced by the country's post-war economic boom, designers embraced minimalism, functionality, and organic forms. Iconic products and architecture emerged, reflecting a harmonious blend of East and West, setting the stage for Japan's global design influence. Here are the final products.